Two fundamental strategies to make full use of “Big Data” – Customer Centricity and Innovation Networks
Tiny Data + Unstructured Data = Big Data
The rate-limiting step of the use of Big Data is not technology – it’s strategic thinking and leadership
We all own our own data. Business must learn how to effectively work with this change of control.
Innovation networks drive new product ideas, via data exchanges between “seekers” and “finders”
The process – which we call the 4 E’s of Envision, Enable, Empower and Energize – is a proven leadership approach.
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