Consumers have the power, now they need the knowledge

mickyates Best Practice, Big Data, Ideas, Innovation, Technology 1 Comment

I was interviewed by Simon Carroll for the Internet of Me. Here is the transcript. The transformative potential of our personal data is profound. From healthcare to finance to public services, there is potential for better products, greater efficiency and lower costs. Then there is the direct value our own information can return to us, in the form of insight …


Customer Leadership

mickyates Analytics, Big Data, Customer, Ideas, Innovation, Leader, Leadership, Marketing, Organization, Social Media, Social Networks, Teams, Technology 0 Comments

As regular readers will know, I prefer to talk about “Leadership” in the context of actual tasks, rather than in some theoretical fashion. Likewise, whilst there’s much focus on “Big Data” from a technology perspective, leaders must consider its real world application, challenges and opportunities. In the past year or two, my work has increasingly been to help senior leaders build a strategic and organisational framework …