The Data Privacy Paradox

mickyates Big Data, Customer, Ethics, EU, Ideas, Innovation, Leadership, Marketing, Mick Yates, Privacy 0 Comments

The Data Privacy Paradox from Mick Yates I was invited to give a talk at the XTEND Network in London, yesterday. We are all skeptical of how businesses and Government use our personal data. Yet, every one of us demands personalised services, which can only be provided if we relinquish our hold over our data. You call a customer service helpline, …


Customer Leadership

mickyates Analytics, Big Data, Customer, Ideas, Innovation, Leader, Leadership, Marketing, Organization, Social Media, Social Networks, Teams, Technology 0 Comments

As regular readers will know, I prefer to talk about “Leadership” in the context of actual tasks, rather than in some theoretical fashion. Likewise, whilst there’s much focus on “Big Data” from a technology perspective, leaders must consider its real world application, challenges and opportunities. In the past year or two, my work has increasingly been to help senior leaders build a strategic and organisational framework …